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Why you need to understand greenwashing

Why you need to understand greenwashing

Fast fashion brands rely heavily on fossil fuel extraction for the manufacturing and production of synthetic clothing. Many brands, however, promote a corporate image of environmental responsibility and sustainability to consumers. There is an inherent contradiction...
Tips on how to avoid greenwashing

Tips on how to avoid greenwashing

A brand or company greenwashes when it gives a false impression or provides misleading information about how products are environmentally sound. It deceives consumers into believing that a company’s products are environmentally friendly. Here are our tips on how...

Our work is in line with the United Nations Sustainable Development Goals 12, which aims to ensure sustainable consumption and production. Read More