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Slow Fashion Season

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Will you join the global movement of 25,000 people who for three months commit to making conscious fashion choices?

Twyg has signed up for the Slow Fashion Season 2020.  Will you? By collaborating, collective action and partnering we have a better chance of changing the oppressive, exploitative global fashion industry. And, as consumers and producers we have the power to change our habits for the better.

This year Slow Fashion Season challenges communities and societies to ask what the so-called ‘new normal’ might look like post COVID-19. We are aware that many small businesses and entrepreneurs have been affected and are suffering because of this. With this in mind, our focus this slow fashion season will be on supporting local, sustainable brands. Once a week we’ll publish a list of designers we encourage you to support. [You’ll find the first list on our Instagram grid here.]

Besides choosing local brands, other ways to support the Slow Fashion Season are to swap clothes, mend, upcycle, thrift and buy second-hand.

Register for Slow Fashion Season before 21 June.

Why you should care

According to SFS press release: “The fashion industry is responsible for enormous amounts of water consumption, water pollution, waste, illegal working conditions, and global greenhouse emissions. The amount of water the fashion industry consumes each year could fill 32 million Olympic size swimming pools (Global Fashion Agenda, 2017) and it accounts for 8% of global greenhouse emissions according to Environmental Impact of the Global Apparel and Footwear Industries by Quantis (2018).

Research states that consumption is expected to increase from 62 to 102 million tons in 2030, which equals to 500 billion t-shirts (The Boston Consulting Group and the Global Fashion Agenda).”

With this in mind, we will work together to change this oppressive, exploitative global industry.

The Slow Fashion Season is a good way create an awareness around other, more responsible, conscious consumer choice and to learn about being more aware while shopping and being conscious of the earth at the same time.

We hope to initiate collective behavioural change and give a clear signal to the fashion industry and policymakers that change has to happen fast.

  • Image: Loin Cloth and Ashes shot by SDR Photos via AFI

Our work is in line with the United Nations Sustainable Development Goals 12, which aims to ensure sustainable consumption and production. Read More